The digital promotional terrain is constantly evolving, presenting both opportunities and threats. One of the most critical challenges facing advertisers today is ad fraud, a pervasive concern that can deplete advertising budgets and undermine brand image. To combat this growing danger, it's essential to understand the various types of ad fraud, th

Banner advertisements are a prevalent type of online advertising that appear on websites. They come in various dimensions, from small rectangular graphics to larger, extensive banners that dominate the page. These media aim to attract users' interest and advertise products, services, or brands. Traditionally, banner ads are static displays However